We’re living in a unique moment in history. The majority of founders and VC money is running full speed toward anything with two letters: AI. Ironically, many of these businesses, and many others too, are likely to be replaced or disrupted by AI themselves.

But there’s a class of assets that are not just less likely to be disrupted and arguably they’re some of the most remarkable investment opportunities out there. Often viewed as outdated, stodgy, or small, these businesses are far from that. They’re diamonds in the rough.

We back you by pairing you with a business we’ve done deep due diligence on and negotiated an acquisition of, typically in the $2–5 million range. We surround you with the support of the GoodWork investment team and an ecosystem that helps you run, market and scale your business. You’ll have the autonomy to lead it, a guaranteed salary each year, a piece of equity and on the clear exit pathway the GoodWork team manages at Year 5, you’ll share in the upside. If this experience works and you’d like to go again, you’re invited to.

But all of this is just the surface of the opportunity. Because what lies beneath, that’s where the true value is.

At GoodWork, we haven’t just modelled good returns. We’re on a mission to see our faith inform our work. We back faith-led leaders to become Operating Partners, the kind of people who want their work to be good.

As an Operating Partner, you’re joining a community of like-minded people living out their faith in their work. Small businesses rarely make headlines, but in Australia they account for 97.6% of all businesses and, more importantly, 44% of national employment, about 5.1 million people. And while we don’t know the names of all 5.1 million, we know the One who does.

We’re financially backing and building a network of support around faith-led leaders stepping into these businesses with a mission that goes beyond optimisation and financial gain. Those who lead teams and businesses have a unique opportunity to impact lives.

In this post-Christian cultural moment, we’ve seen the shift in effective evangelism from stadiums filled by Billy Graham to radical, peer-to-peer evangelism within close, trusted networks. “Preach the gospel at all times, and if necessary, use words.” Many GoodWork partners have seen the fruit of this in their business careers. The privilege of leading teams, letting faith and values shape the way we work.

In an age where profit is often found in the grey areas, we’ve seen the fruit of walking in the light and the unseen influence that has on those we lead. We’ve seen our faith lead us to hope again, to dream again, even when all felt lost. We’ve seen what happens when leaders put community and stakeholders before themselves. People shake their heads in disbelief. Because the faith we live in is countercultural. And in an ever-darkening world, hope, like light, stands out.

The impact of your work over the next five years will go far beyond financial returns. It will almost certainly be marked by your own personal transformation, and, we hope, the transformation of many others you lead and serve too.